Privacy Policy

Disclaimer: The original version of this legal document is in German and legally binding under German law. This English version is a non-binding translation provided for convenience.

Rechtsverbindliche Originalversion "Datenschutzerklärung" (Deutsch)

Privacy Policy

  1. Introduction and Contact Details of the Controller 1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about how your personal data is handled when using our website. Personal data is all data with which you can be personally identified. 1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Dr. Christa Gescher, c/o IP-Management #4973, Ludwig-Erhard-Str. 18, 20459 Hamburg, Germany, Tel.: +49-151-12743214, email: connect@bleen42.com. The controller responsible for the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

  2. Data Collection When Visiting Our Website 2.1 When using our website for informational purposes only, i.e., if you do not register or otherwise transmit information to us, we only collect data that your browser transmits to the site server (so-called "server log files"). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Website visited

  • Date and time at the time of access

  • Amount of data sent in bytes

  • Source/reference from which you reached the page

  • Browser used

  • Operating system used

  • IP address used (if applicable: in anonymized form) Processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data is not passed on or used in any other way. However, we reserve the right to check the server log files retrospectively if there are concrete indications of illegal use. 2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the character string "https://" and the lock symbol in your browser line.

  1. Hosting & Content Delivery Network 3.1 Amazon Web Services For hosting our website and displaying the page content, we use the system of the following provider: AWS EMEA SARL, 38 avenue John F. Kennedy, L-1855 Luxembourg Data may also be transmitted to: Amazon Web Services, Inc., 410 Terry Avenue North, Seattle, WA 98109, USA All data collected on our website is processed on the provider's servers. We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties. For data transfers to the USA, the provider has joined the EU-US Data Framework (EU-US Data Privacy Framework), which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission. 3.2 AWS CloudFront We use a content delivery network from the following provider: AWS EMEA SARL, 38 avenue John F. Kennedy, L-1855 Luxembourg This service enables us to deliver large media files such as graphics, page content, or scripts faster via a network of regionally distributed servers. Processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website pursuant to Art. 6 para. 1 lit. f GDPR. We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties. Data may also be transmitted to: Amazon Web Services, Inc., 410 Terry Avenue North, Seattle, WA 98109, USA For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

  2. Cookies To make visiting our website attractive and to enable the use of certain functions, we use cookies, which are small text files stored on your device. Some of these cookies are automatically deleted after closing the browser (so-called "session cookies"), while others remain on your device longer and allow page settings to be saved (so-called "persistent cookies"). In the latter case, you can check the storage duration in your web browser's cookie settings overview. If personal data is also processed by individual cookies used by us, the processing is carried out in accordance with Art. 6 para. 1 lit. b GDPR either to execute the contract, in accordance with Art. 6 para. 1 lit. a GDPR in the event of consent given, or in accordance with Art. 6 para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit. You can set your browser so that you are informed about the setting of cookies and decide individually on their acceptance or exclude the acceptance of cookies for certain cases or generally. Please note that if cookies are not accepted, the functionality of our website may be restricted.

  3. Contacting Us When contacting us (e.g., via contact form or email), personal data is processed exclusively for the purpose of processing and answering your request and only to the extent necessary. The legal basis for processing this data is our legitimate interest in responding to your request pursuant to Art. 6 para. 1 lit. f GDPR. If your contact aims at a contract, the additional legal basis for processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted when it can be inferred from the circumstances that the facts in question have been finally clarified and provided that no statutory retention obligations conflict with this.

  4. Use of Customer Data for Direct Marketing Subscription to our email newsletter If you sign up for our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. The provision of further data is voluntary and is used to address you personally. For newsletter dispatch, we use the so-called double opt-in procedure, which ensures that you only receive newsletters after you have expressly confirmed your consent to receive newsletters by clicking a verification link sent to the specified email address. By activating the confirmation link, you grant us your consent for the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR. In doing so, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace a possible misuse of your email address at a later date. The data collected by us when registering for the newsletter is used strictly for this purpose. You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the controller named at the beginning. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to the continued use of your data or we reserve the right to further data use that is permitted by law and about which we inform you in this declaration.

  5. Data Processing for Order Processing 7.1 Insofar as necessary for contract processing for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 para. 1 lit. b GDPR. If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we process the contact data provided by you during the order in order to inform you personally within the framework of our legal information obligations pursuant to Art. 6 para. 1 lit. c GDPR. Your contact data will be used strictly for the purpose of communicating updates owed by us and will only be processed by us for this purpose to the extent necessary for the respective information. 7.2 Artificial Intelligence Providers

  • Anthropic Claude To provide our services, we use artificial intelligence software from the following provider: Anthropic Ireland Limited, 6th Floor, South Bank House, Barrow Street, Dublin 4, D04 TR29, Ireland Information provided by you within the framework of a contractual relationship can be fed into the provider's software in order to organize, analyze, aggregate, modify, evaluate, or prepare it for the provision of our service. Information may also be transmitted to: Anthropic PBC, USA The collection and further processing of this information is carried out strictly for the purpose of fulfilling the contract. Processing for the purposes of training and further development of the provider's AI language models is explicitly prohibited. If personal data is also the subject of processing, this is based on our legitimate interest in the efficient design of our services and the optimal use of existing resources and technologies pursuant to Art. 6 para. 1 lit. f GDPR. We have concluded a data processing agreement with the provider, which ensures the protection of personal data processed via the provider and prohibits unauthorized disclosure to third parties. For the transfer of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

  • Google Gemini To provide our services, we use artificial intelligence software from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland Information provided by you within the framework of a contractual relationship can be fed into the provider's software in order to organize, analyze, aggregate, modify, evaluate, or prepare it for the provision of our service. Information may also be transmitted to: Google LLC, USA The collection and further processing of this information is carried out strictly for the purpose of fulfilling the contract. Processing for the purposes of training and further development of the provider's AI language models is explicitly prohibited. If personal data is also the subject of processing, this is based on our legitimate interest in the efficient design of our services and the optimal use of existing resources and technologies pursuant to Art. 6 para. 1 lit. f GDPR. We have concluded a data processing agreement with the provider, which ensures the protection of personal data processed via the provider and prohibits unauthorized disclosure to third parties. For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission. Further legal notices and Google's privacy policy can be found at https://support.google.com/gemini/answer/13594961?hl=en-GB

  • OpenAI To provide our services, we use artificial intelligence software from the following provider: OpenAI Ireland Limited, 1st Floor, The Liffey Trust Centre, 117-126 Sheriff Street Upper, Dublin 1, D01 YC43, Ireland Information provided by you within the framework of a contractual relationship can be fed into the provider's software in order to organize, analyze, aggregate, modify, evaluate, or prepare it for the provision of our service. Information may also be transmitted to: OpenAI OpCo, LLC, USA The collection and further processing of this information is carried out strictly for the purpose of fulfilling the contract. Processing for the purposes of training and further development of the provider's AI language models is explicitly prohibited. If personal data is also the subject of processing, this is based on our legitimate interest in the efficient design of our services and the optimal use of existing resources and technologies pursuant to Art. 6 para. 1 lit. f GDPR. We have concluded a data processing agreement with the provider, which ensures the protection of personal data processed via the provider and prohibits unauthorized disclosure to third parties. For the transfer of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection. 7.3 Use of Payment Service Providers (Payment Services)

  • Stripe One or more online payment methods of the following provider are available on this website: Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland When selecting a payment method of the provider, your payment data communicated during the ordering process (including name, address, bank and payment card information, currency, and transaction number) as well as information about the content of your order are passed on to them in accordance with Art. 6 para. 1 lit. b GDPR. Your data is passed on in this case exclusively for the purpose of payment processing with the provider and only to the extent necessary for this.

  1. Web Analysis Services Google Analytics 4 This website uses Google Analytics 4, a web analysis service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website. By default, Google Analytics 4 sets cookies when visiting the website, which are stored as small text modules on your device and collect certain information. This information also includes your IP address, which, however, is shortened by Google by the last digits to rule out direct personal reference. The information is transmitted to Google's servers and processed there. Transmissions to Google LLC based in the USA are also possible. Google uses the information collected on our behalf to evaluate your use of the website, compile reports on website activities for us, and provide other services associated with website and internet use. The shortened IP address transmitted by your browser within the framework of Google Analytics will not be merged with other data from Google. The data collected during the use of Google Analytics 4 is stored for a period of two months and then deleted. All processing described above, in particular the setting of cookies on the device used, only takes place if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. Without your consent, the use of Google Analytics 4 is omitted during your site visit. You can revoke your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service via the "Cookie Consent Tool" provided on the website. We have concluded a data processing agreement with Google, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties. Further legal notices on Google Analytics 4 can be found at https://business.safety.google/intl/de/privacy/, https://policies.google.com/privacy?hl=de&gl=de, and at https://policies.google.com/technologies/partner-sites

Demographic Characteristics Google Analytics 4 uses the special "demographic characteristics" function and can use it to create statistics that make statements about the age, gender, and interests of site visitors. This is done through the analysis of advertising and information from third parties. This allows target groups for marketing activities to be identified. However, the data collected cannot be assigned to a specific person and is deleted after storage for a period of two months. Google Signals As an extension to Google Analytics 4, Google Signals can be used on this website to have cross-device reports created. If you have activated personalized ads and linked your devices to your Google Account, Google may analyze your usage behavior cross-device and create database models, including for cross-device conversions, subject to your consent to use Google Analytics pursuant to Art. 6 para. 1 lit. a GDPR. We do not receive personal data from Google, only statistics. If you want to stop cross-device analysis, you can deactivate the "Personalized Advertising" function in your Google Account settings. Follow the instructions on this page: https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=en-GB Further information on Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=en-GB User IDs As an extension to Google Analytics 4, the "User IDs" function can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 para. 1 lit. a GDPR, set up an account on this website, and log in to different devices with this account, your activities, including conversions, can be analyzed cross-device. For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

  1. Site Functionalities

  • Google reCAPTCHA On this website, we use the CAPTCHA service of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland Data may also be transmitted to: Google LLC, USA. For the visual design of the captcha window, "Google Fonts"—i.e., fonts loaded from the internet by Google—are used by the provider. There is no processing of information other than that mentioned above, which is already transmitted to Google via the functionality of ReCaptcha. The service checks whether an entry is made by a natural person or abusively by mechanical and automated processing and blocks spam, DDoS attacks, and similar automated malicious access. To ensure that an action is performed by a human and not by an automated bot, the provider collects the IP address of the device used, identification data of the browser and operating system type used, as well as the date and duration of the visit, and transmits this to the provider's servers for evaluation. Cookies may be used in the process, i.e., small text files stored in the browser of the device. If the processing described above is based on cookies, these are only set if you have given us your explicit consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website. If the processing described above is carried out without the use of cookies, the legal basis is our legitimate interest in determining individual personal responsibility on the internet and preventing abuse and spam pursuant to Art. 6 para. 1 lit. f GDPR. We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties. For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

  1. Tools and Miscellaneous Cookie Consent Tool This website uses a so-called "cookie consent tool" to obtain effective user consent for cookies and cookie-based applications requiring consent. The "cookie consent tool" is displayed to users when calling up the site in the form of an interactive user interface on which consent for certain cookies and/or cookie-based applications can be given by checking boxes. By using the tool, all cookies/services requiring consent are only loaded if the respective user gives the corresponding consent by checking boxes. This ensures that such cookies are only set on the user's respective device if consent has been given. The tool sets technically necessary cookies to save your cookie preferences. As a rule, personal user data is not processed in the process. If personal data is processed in individual cases for the purpose of saving, assigning, or logging cookie settings (such as the IP address), this is done in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in legally compliant, user-specific, and user-friendly consent management for cookies and thus in a legally compliant design of our internet presence. Further legal basis for processing is also Art. 6 para. 1 lit. c GDPR. As controllers, we are subject to the legal obligation to make the use of technically non-necessary cookies dependent on the respective user consent. Insofar as necessary, we have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties. Further information on the operator and the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website.

  2. Rights of the Data Subject 11.1 The applicable data protection law grants you the following data subject rights (information and intervention rights) vis-à-vis the controller regarding the processing of your personal data, whereby reference is made to the cited legal basis for the respective exercise requirements:

  • Right of access pursuant to Art. 15 GDPR;

  • Right to rectification pursuant to Art. 16 GDPR;

  • Right to erasure pursuant to Art. 17 GDPR;

  • Right to restriction of processing pursuant to Art. 18 GDPR;

  • Right to notification pursuant to Art. 19 GDPR;

  • Right to data portability pursuant to Art. 20 GDPR;

  • Right to withdraw consent granted pursuant to Art. 7 para. 3 GDPR;

  • Right to lodge a complaint pursuant to Art. 77 GDPR. 11.2 RIGHT TO OBJECT IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST WITHIN THE FRAMEWORK OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, WITH EFFECT FOR THE FUTURE. IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING IS RESERVED IF WE CAN PROVE COMPULSORY WORTHY REASONS FOR PROCESSING THAT OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES THE ASSERTION, EXERCISE, OR DEFENSE OF LEGAL CLAIMS. IF YOUR PERSONAL DATA IS PROCESSED BY US TO OPERATE DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE. IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

  1. Duration of Storage of Personal Data The duration of the storage of personal data is determined by the respective legal basis, the processing purpose, and—if applicable—additionally by the respective statutory retention period (e.g., commercial and tax law retention periods). When processing personal data on the basis of explicit consent pursuant to Art. 6 para. 1 lit. a GDPR, the data concerned is stored until you revoke your consent. If there are statutory retention periods for data processed within the framework of legal transactions or quasi-legal obligations on the basis of Art. 6 para. 1 lit. b GDPR, these data will be routinely deleted after the expiry of the retention periods, provided they are no longer required for contract fulfillment or contract initiation and/or we have no legitimate interest in further storage. When processing personal data on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 para. 1 GDPR, unless we can prove compelling legitimate grounds for processing that outweigh your interests, rights, and freedoms, or the processing serves the assertion, exercise, or defense of legal claims. When processing personal data for direct marketing purposes on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 para. 2 GDPR. Unless otherwise stated in the other information of this declaration regarding specific processing situations, stored personal data is otherwise deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.